19
2011
Tools for Business Owners Who Work With Virtual Assistants: Social Media Management
As a business owner you understand the importance of marketing your brand online. You know that social media can be a valuable and inexpensive marketing option. What is often difficult is finding the time in your busy schedule to consistently monitor and manage your business profiles within your networks. A virtual assistant can easily assist in the management of your company brand on popular and quickly growing social networks like Facebook, Twitter, LinkedIn and Google + with one of the social media management tools listed below.
Seesmic Social is a social media management application available on your mobile, desktop, and web. Seemic Web supports multiple Twitter, Facebook, Linkedin, and Salesforce Chatter accounts. Seesmic Desktop is compatible with both Windows and Mac OS. Seesmic is available free to users.
Tweetdeck is a personal real-time desktop browser, connecting you with your contacts across Twitter, Facebook, MySpace, LinkedIn, Foursquare, Google Buzz and others. You must have Adobe Air installed to run Tweetdeck; however, there is a limited beta of TweetDeck Web available. Feature highlights include scheduling messages, adding networks that use a compatible Twitter API, like WordPress or Tumblr, and managing Twitter lists. Tweetdeck is available free to users.
CoTweet is a web-based social media management solution that helps businesses on Twitter and Facebook. It offers two pricing plans: Standard and Enterprise. CoTweet Standard is free. It offers features including scheduling, email notifications containing your latest mentions, team collaboration tools; however, it does not include Facebook account access or have a native iPhone app. You must contact CoTweet directly for a Enterprise demo and pricing information.
Hootsuite is a social media management tool that updates Twitter, Facebook, Linkedin, WordPress and other social networks via web, desktop or mobile platforms. It allows you to monitor multiple social networks, track results with analytics, create custom reports, and collaborate with team members. You can also down load browser extensions, upload files and schedule messages. HootSuite offers a Pro account for $5.99 per month as well as a free version.
Sendible is a social media management software for small business. It allows you to reach customers on multiple platforms, monitor your brand, track analytics, and schedule messages. Sendible is different from other social media tools mentioned because it also incorporates email and SMS technologies. Monthly pricing range from $9.99 to $99.99. It offers a free 30 day risk free trial and accounts can be upgraded, downgraded or canceled at any time.
We would like to hear from you! Please let us know if you use another great tool not listed above.
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I’ve just started using Buffer which is great for scheduling posts, I only use the free version but there is a paid version which has a lot more features.
Thanks for chiming in with another great social media management resource Jo!